Abstract
Background/Aims It is now widely recognized that the mere existence of scientific knowledge is not sufficient for its subsequent application. Active dissemination methods are necessary to increase the effectiveness of dissemination and implementation efforts. Furthermore, systematic formative activity and evaluation about external validity and scale-up considerations such as reach, effectiveness, and implementation, and about diffusion considerations such as target audience structure, potential adopter perceptions of prototype interventions, and change agent support, can increase the likelihood of dissemination.
Methods We developed, implemented, and tested the Make Research Matter (MRM) website, an online toolkit that assists developers of public health and health services research interventions increase the dissemination and implementation (D&I) potential of their interventions. The toolkit was developed building on the expertise of D&I researchers and existing literature about D&I, and was funded by the National Cancer Institute. Usability testing with potential users was conducted to refine the content and format of the toolkit.
Results The MRM website consists of four main tools: 1. the Planning Tool—an interactive survey which provides a tailored report that aids researchers with their dissemination plan; 2. the Resource Library—a searchable database consisting of a compilation of D&I related articles from multiple sources which is updated monthly; 3. the Narrative Library—a freely accessible online library containing video vignettes and transcripts with junior and senior D&I experts of “how-to” knowledge to D&I problems; 4. the Glossary—containing over 100 definitions of terminology used in D&I health research. Additionally, users of the MRM website can learn more about current publications and presentations, and current news related to D&I.
Conclusions The MRM website has been presented to potential users through meetings and poster presentations at different conferences. While it is too early to tell the immediate effectiveness of the MRM website, with continued exposure, the site will be a great starting point for researchers seeking information on how to increase the dissemination and implementation potential of their interventions.
